

Social Networking online; a combination of social structure made up of relationships and links, whether strong or weak, to people we have something in common with. As Wikipedia states, social networking has created powerful new ways to communicate and share information. Social networking websites are being used regularly by millions of people, and it now seems that social networking will be an enduring part of everyday life. The main types of social networking services are those which contain directories of some categories (such as former classmates), means to connect with friends (usually with self-description pages), and recommender systems linked to trust.
The recent growth of Social Networking online has been seen in the proliferation of sites such as MySpace, Facebook, YouTube, Friendster and Twitter. It gets people to experience these technologies in the bubble of the technology community. Their view of the world, is not aligned with what’s actually happening in the mainstream. No surprises there - they are the early adopters, the innovators and the pioneers. It’s funny however, that comparable to other services (like Twitter) the adoption amongst the tech community for Facebook has been slow: it was only when the developer network launched that it started getting the attention. People are given a forum where they have the opportunity to meet others in a familiar environment, to chat, participate in events, combine temporarily to form sub-networks, create private networks or interact in public networks.
That most commentators have no way in the world of understanding the social impact of these technologies in the demograghic where the growth occurs. We all know for example, Facebook is exploding with users - but do we know why it’s exploding? An article in the Business Week reaccounts the unimagainable impact social networking online has changed and created a revolution in our society, targeting especially on young adults and teens.
Social networking technology has changed the society all rounded. From an economically, psychologically and in sociological perspective. Newspaper and traditional media sites has added social networking-type features, letting people upload and share photos, comment on stories, and build their own customized news pages to keep up with the techonology.
It however comes to a point of social networking saturation, where people just don’t have the time and energy to join, yet one more site, create yet another profile and make even more “friends.” While social networking sites obviously serve a purpose in helping people connect, there’s only so many networks each of us can join - and only so many that will end up being profitable businesses.
Image Source : http://www.facebook.com,
http://www.friendster.com
Reference : Wikipedia, 2008, 'Social network service', viewed online 24 Sep 2008,
http://en.wikipedia.org/wiki/Social_network
Business Week, 2005, 'The MySpace Generation 2005', viewed 24 Sep 2008,
http://www.businessweek.com/magazine/content/05_50/b3963001.htm





